Google Adwords is constantly adding, removing, and changing things. As such, let’s cover what’s important to us Pay Per Callers right here, right now.
I covered this in a previous Adwords Pay Per Call Marketing 4.0 Video, but basically you now need to verify your numbers. This consists of simply placing the number somewhere on your page where your domain address link goes OR verifying your domain with a script from the conversion section.
No more WAP Ads as of June 2015. These were those simple click-2-call, no link ads on old pre-android/iphone/Windows phone, phones. While they were low volume traffic, they were always high return on investment. Nonetheless, say goodbye to them.
We’ve been waiting for this since the introduction of call-only ads. Before, we couldn’t do the bulk-creation of adwords call-only ads, so we stuck to the typical 300% mobile bid ads. But now, this is a non-issue.
Look forward to updates in the Pay Per Call PremiumPosts with the new editor & Call-only ads.
That’s pretty much it for today.
Like I said, there will be updates with the new interface coming to the Premiumposts in the next few days.
In the mean time, get ready for Phone number verification that hits June 2015.
Knowledge is power. Information is liberating. Education is the premise of progress, in every society, in every family.
~ Kofi Annan
Heyhey, Leonidas here.
I'm from Toronto, Canada, but now live a life of freedom, fun, and adventure anywhere in the world thanks to internet marketing! Feel free to read all of the content here to get started with internet marketing, and ask me any questions you have.